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I speak with A LOT of RV Dealership owners, GMs and Marketing Managers about their marketing campaigns/strategy and one thing I’ve noticed is content and influencer marketing is severely under-utilized. I’ve also noticed that the dealerships who are doing a good job of this are very happy with the results and most are doubling down on their efforts in this area for 2019. While I’m writing this the sun is about to… Read More

ATTENTION CAMPGROUNDS: Want More New Campers From Social Media Marketing?

I speak with a lot of RV Dealership owners and GM’s that tell me they haven’t taken social media marketing very serious cause they don’t understand it. They’re frustrated because they’re seeing diminishing returns on traditional marketing channels and they keep hearing about how effective Social Media is but they don’t “get it”. I have heard an equal amount of people that tell me they’re frustrated cause they’re already “doing” social media… Read More