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SPOILER ALERT: I had an in depth conversation with my Facebook (FB) Rep and we have real answers to this big challenge for RV Dealerships. You may have heard about the new Facebook Algorithm Change. I have to admit that I’m part of the problem…
Big shifts in society pose big challenges for RV Dealerships to adapt so they stay in front of their potential customers. It’s no secret that we’re going through a MASSIVE change in our society on how people consume things. The mobile revolution is upon us. We want to consume what we want, when we want it. I’ve spoken to hundreds of Dealership owners, GMs and Marketing Managers and it’s overwhelming how rapid… Read More
I speak with a lot of RV Dealership owners and General Managers (GM) that tell me they haven’t taken social media marketing very serious cause they don’t understand it. They’re frustrated because they’re seeing diminishing returns on traditional marketing channels and they keep hearing about how effective Social Media is, but they don’t “get it”. I have heard an equal amount of people that tell me they’re frustrated cause they’re already “doing”… Read More
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